In general, online daters themselves give the experience high marks.
Some 79% of online daters agree that online dating is a good way to meet people, and 70% of them agree that it helps people find a better romantic match because they have access to a wide range of potential partners.
Online dating is also relatively popular among the college-educated, as well as among urban and suburban residents.
And 38% of Americans who are single and actively looking for a partner have used online dating at one point or another.
Some 42% of Americans know someone who has used online dating, up from 31% in 2005.
And 29% of Americans now know someone who met a spouse or other long-term partner through online dating, up from just 15% in 2005.
Yet even some online daters view the process itself and the individuals they encounter on these sites somewhat negatively.
Around one in ten online daters (13%) agree with the statement that “people who use online dating sites are desperate,” and 29% agree that online dating “keeps people from settling down because they always have options for people to date.” Familiarity with online dating through usage by friends or family members has increased dramatically since our last survey of online dating in 2005.
Moving beyond dates, one quarter of online daters (23%) say that they themselves have entered into a marriage or long-term relationship with someone they met through a dating site or app.
That is statistically similar to the 17% of online daters who said that this had happened to them when we first asked this question in 2005.
This question was asked of everyone in a marriage or other long-term partnership, including many whose relationships were initiated well before meeting online was an option.
Looking only at those committed relationships that started within the last ten years, 11% say that their spouse or partner is someone they met online.
One in ten Americans have used an online dating site or mobile dating app themselves, and many people now know someone else who uses online dating or who has found a spouse or long-term partner via online dating.