Although we now know that his notion of “animal magnetism”, transferred from healer to patient through a mysterious etheric fluid, is hopelessly wrong, it was firmly based on scientific ideas current at the time, in particular Isaac Newton’s theories of gravitation.
Mesmer was also the first to develop a consistent method for hypnosis, which was passed on to and developed by his followers. Mesmer himself, for instance, liked to perform mass inductions by having his patients linked together by a rope, along which his “animal magnetism” could pass.
Hypnosis itself hasn’t changed for millennia, but our understanding of it and our ability to control it has changed quite profoundly.
The history of hypnosis, then, is really the history of this change in perception.
This trend continued into the 20th Century, although in some ways, hypnosis became imprisoned by its own respectability, as it became mired in endless academic debate about “state” or “non-state”.
This conundrum – does hypnosis have a real, physical basis, or not? Important shifts were happening elsewhere, however. First of all, the centre of hypnotic gravity moved from Europe to America, where all the most significant breakthroughs of the 20th century took place.
It’s important to remember, however, that what we see as occultism was the scientific establishment of its day, with exactly the same purpose as modern science – curing human ills and increasing knowledge.
From a Western point of view, the decisive moment in the history of hypnosis occurred in the 18th Century (coinciding with the Enlightenment and the Age of Reason).
Like a good television show, a compelling presentation performance, uses production values to deliver content.
We approach presentations with this unique, producer’s point of view and teach agenda creation, graphic support, delivery techniques and mastery of the all-important Q & A session. The essential challenge of communicating in a crisis is gathering, controlling and disseminating information in a fluid situation.
The film opens in New York [...] [...] 2 years ago / No Comments BY George Merlis By George Merlis A number of clients have asked me if I would write a blog on the Brian Williams Choppergate scandal. It was for another outlet, Zocalo Public Square and it was posted before his six month unpaid suspension was announced.
If you’re interested, there’s a second link to that column [...] [...] 2 years ago / No Comments BY George Merlis By George Merlis What is the worst case scenario in a media interview?
Well, it’s only a slight exaggeration to say that the worst case scenario being asked to speculate on… Here’s a teachable moment about that; it’s based on a recent interview about the Ebola epidemic.